LiveAuctioneers Reports Spike in Traffic
NEW YORK (LAPRS) - LiveAuctioneers.com, the Manhattan-based provider of Internet live-bidding services to more than 1,200 auction houses worldwide, wrapped 2011 with robust 4th-quarter results.
During the final three months of last year, there were more than 6.8 million visits to LiveAuctioneers’ site - an 11.5% increase over the comparable quarter of 2010. Of those visits, more than half were attributable to unique visitors - 3,596,188 in all.
Significantly, the average amount of time spent per visit increased by 19%, and the number of site engagements that exceeded 30 minutes rose by 50.91% when compared to Q4 2010. The number of page views spiked, as well, with 64.8 million recorded in the last quarter of 2011 vis-a-vis 47.8 million page views in Q4 2010.
The dramatic increase in the number of people visiting online auction catalogs and placing bids via mobile devices was among the top trends noted in LiveAuctioneers’ Q4 2011 statistics.
“Mobile visits to LiveAuctioneers-supported auction catalogs were up nearly 180 percent in comparison to the fourth quarter of 2010. There are several reasons for this,” said LiveAuctioneers.com’s CEO, Julian R. Ellison. “People are much more comfortable with mobile devices, now. That’s one factor. Another is the mainstream acceptance of apps as a reliable and convenient means of conducting transactions via smart phones and tablets.” LiveAuctioneers.com currently offers apps for iPhone and Android; iPad and iPod Touch devices can access LiveAuctioneers through iPhone apps.
Another aspect of site visitation that saw a healthy boost was traffic referred from search engines. In the fourth quarter of 2011, visitors forwarded to LiveAuctioneers as a result of searches or click-throughs from Google, Yahoo, Ask and other search engines jumped by 30.54% over the comparable quarter of 2010.
“LiveAuctioneers.com is celebrating its 10th anniversary in 2012, and we can already tell from early trending that it’s quite likely to be another record-setting year for us,” said Ellison. “In particular, we’ve noticed that auctioneers are paying much closer attention to our online-marketing products, such as e-newsletters, and they’re investing in professionally produced publicity campaigns from LiveAuctioneers PR Services. There’s definitely a competitive energy in the marketplace.”
Online: www.LiveAuctioneers.com
During the final three months of last year, there were more than 6.8 million visits to LiveAuctioneers’ site - an 11.5% increase over the comparable quarter of 2010. Of those visits, more than half were attributable to unique visitors - 3,596,188 in all.
Significantly, the average amount of time spent per visit increased by 19%, and the number of site engagements that exceeded 30 minutes rose by 50.91% when compared to Q4 2010. The number of page views spiked, as well, with 64.8 million recorded in the last quarter of 2011 vis-a-vis 47.8 million page views in Q4 2010.
The dramatic increase in the number of people visiting online auction catalogs and placing bids via mobile devices was among the top trends noted in LiveAuctioneers’ Q4 2011 statistics.
“Mobile visits to LiveAuctioneers-supported auction catalogs were up nearly 180 percent in comparison to the fourth quarter of 2010. There are several reasons for this,” said LiveAuctioneers.com’s CEO, Julian R. Ellison. “People are much more comfortable with mobile devices, now. That’s one factor. Another is the mainstream acceptance of apps as a reliable and convenient means of conducting transactions via smart phones and tablets.” LiveAuctioneers.com currently offers apps for iPhone and Android; iPad and iPod Touch devices can access LiveAuctioneers through iPhone apps.
Another aspect of site visitation that saw a healthy boost was traffic referred from search engines. In the fourth quarter of 2011, visitors forwarded to LiveAuctioneers as a result of searches or click-throughs from Google, Yahoo, Ask and other search engines jumped by 30.54% over the comparable quarter of 2010.
“LiveAuctioneers.com is celebrating its 10th anniversary in 2012, and we can already tell from early trending that it’s quite likely to be another record-setting year for us,” said Ellison. “In particular, we’ve noticed that auctioneers are paying much closer attention to our online-marketing products, such as e-newsletters, and they’re investing in professionally produced publicity campaigns from LiveAuctioneers PR Services. There’s definitely a competitive energy in the marketplace.”
Online: www.LiveAuctioneers.com
